Some random things that have been going through my mind:
It has become increasingly more common that almost everything we do is time stamped now. This blog posting, debit card transactions, phone calls, emails, Facebook wall posts and more and more. This is something that has become more prevalent in our everyday activity thanks to technology.
So this got me thinking about what else has been introduced to our environment that wasn’t there 10 years ago or even 5 years ago. It is these areas, where things are new to our environments, that the next innovations will be born that change our ways of life in a major way. Wireless internet has become so prevalent in the past few years that in any given populated area you’re sure to find several networks. Over ten things are connected to my home wireless network, and we have two laptops and a desktop.
I have yet to see the reason for a land line phone at my house and college students definitely don’t need a land line. I’ve been nearly nomadic, living in over 15 different places over the past seven years. If a land line phone was free I wouldn’t use it. Scratch that, if Comcast paid me to use their phone line I still wouldn’t. Yet Comcast still has TV commercials and campaigns targeting the 18 to 25 crowd and trying to get them to sign up for phone service. There is a new generation of college graduates that won’t by a land line until they are forced to for some external reason, a TV commercial isn't going to help regain market share. This is a huge change in purchasing behavior. Same goes for Newspapers, cable TV and many other unnecessary subscriptions and products that people 18 to 30 are consuming in a different way than their parents.
Things are changing and that’s not new news. I guess if there is a point to this posting it would be - don’t ignore what is changing, the areas of change are frequently the catalyst for new inventions and revolution in the way we do things.
Tuesday, April 28, 2009
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